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Tuesday, May 7 • 2:00pm - 2:50pm
Leveraging Video in 2019: A Guide for Musicians and Labels

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The world of online video is changing rapidly. Each year ushers in a new array of services, tools, and strategies that musicians can use to connect with their audience and grow their fan base through video content. At the same time, video platforms are constantly providing more ways to generate revenue from their services, and innovative artists are devising new methods for growing their bottom line through the creative use of video. Our panel take a look at some of the newest ways artists are getting their videos in front of a larger audience.

avatar for Gray Gannaway

Gray Gannaway

President, Quarterlab
Gray Gannaway is the Founder of Quarterlab, a media distribution company that specializes in video strategy and rights management. The company, which helps brands and artists reach wider audiences and increase revenue through video content, oversees video strategies for artists such... Read More →

avatar for Bryan Calhoun

Bryan Calhoun

Digital Strategy and Business Development, The Blueprint Group/Maverick
Music Business Toolbox author and Freeform co-founder, Bryan Calhoun has more than 25 years of experience at the nexus of technology, business, and music. Currently the head of Blueprint Group (BPG)/Maverick’s Digital Strategy and Business Development, Calhoun helps foster the online... Read More →
avatar for Parul Chokshi

Parul Chokshi

Sr. Director of Talent, Vevo
As Sr. Director of Talent at Vevo, Parul Chokshi manages the talent team, who are responsible for booking artists for Vevo’s rigorous slate of original content, live productions and events. As one of Vevo’s first employees, she has been with the company since prior to launch in... Read More →
avatar for Margaret Hart

Margaret Hart

Manager, Artist & Label Relations, Google/YouTube
Margaret Hart is the Manager of Artist and Label Relations at the YouTube Music team in Nashville. In this role, Hart specializes in the best practices and optimization for labels on YouTube. She previously worked in digital media and distribution at William Morris Endeavor.
avatar for Todd Schefflin

Todd Schefflin

Sr. Manager of Music Partnerships, ByteDance
Todd Schefflin is the Sr. Manager of Music Partnerships at ByteDance, a global internet technology company operating several machine learning-enabled content platforms. Schefflin leads ByteDance’s Global Business Development discussions with major labels, global indies and global... Read More →

Tuesday May 7, 2019 2:00pm - 2:50pm CDT
Symphony EF