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Monday, May 6 • 12:00pm - 12:50pm
Reel Power - How Video Can Launch A Hip-Hop Career

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In 2018, Hip-Hop became the most popular music genre, surpassing Rock for the first time ever in music history. With Hip-Hop’s increasing popularity, new artists have an opportunity to break into the industry. The right music video can catapult an emerging artist’s career by helping to create a brand, build a fan base, and drive revenue for new music releases. Join us for a conversation with music industry leaders who will discuss what content attracts viewers, how to promote a video to break through the competition, and how to monetize a video to make serious money.

Moderators
avatar for Tavia Mapp

Tavia Mapp

Sr. Manager of Publicity & Content Management, ThisIs50
Tavia Mapp is the driving force behind Curtis “50 Cent” Jackson's Hip-Hop website, Thisis50.net. With more than nine years’ experience in brand management, marketing and A&R, She leads the direction and management of the digital and social media strategy for ThisIs50, which... Read More →

Speakers
avatar for Ben Gross

Ben Gross

Chief Strategy Officer, Genius
Ben Gross is Chief Strategy Officer for Genius, where he oversees the company's strategic partnerships with music publishers, streaming services, and other industry leaders. Prior to his current role, he was Genius's first General Counsel. Before joining Genius, Gross was the Herbert... Read More →
avatar for Chaz Jenkins

Chaz Jenkins

Partner & Advisor, Chartmetric
Chaz Jenkins is a Partner and Advisor at Chartmetric, the most widely-used market analytics platform in the music industry. Chartmetric provides essential insight on the global digital and social environment for A&R, artist development and marketing. Clients include the major record... Read More →
avatar for Roy LaManna

Roy LaManna

Co-Founder and CEO, Vydia
Roy LaManna is Co-Founder and CEO of Vydia, an Inc. 5000 video technology company that ensures content creators have cutting-edge solutions to manage their digital strategy. LaManna is also Founder and President of Trendsetter, a Public Relations and Marketing firm that secures premium... Read More →


Monday May 6, 2019 12:00pm - 12:50pm
Belle Meade

Attendees (35)